Maximize Your Profits
Fire sale is a great way to secure instant revenue for your business. In fact, the only marketing tactic that draws customers in faster than a fire sale is surprising them with a special extension of that fire sale. But let's not get ahead of ourselves. First things first. You must focus on your customer.
Maybe they missed out on your initial offer and the closer they get to the final day of your sale, the more they realize how much value they could be missing out on. Finally, by the last day of your sale, some customers may feel as though they have procrastinated too long and missed out on the best possible offer. At that point, they may decide not to buy your product at all. This is when you have yet another opportunity to appeal to them for their business. Don't let them slip through the cracks!
You must always stay one step ahead of your customers. How? You simply extend your fire sale and offer an exclusive offer that allows your customers to benefit from the best discount price possible... the same price as the one you offered on Day 1 of your fire sale! Now, instead of only 10%, they can once again benefit from a 50% discounted price. Additionally, you let your customers understand that "every copy must go!" and so, you might be expanding your fire sale "only yet another day!" And are you an additional day going the sale, you are offering a one-time, exclusive "Day 1" price for the first five customers who place an order with you.
Suddenly, the customers who waited too long to get that great offer are back in your arms and anxiously chomping at the bit again to buy your exclusive, valuable products. It's simply the principle of supply and demand.
With a fire sale, you supply the product and you create the demand by diminishing the perception of the supply and/or make an enticing offer with extremely discounted prices. In other words, you may not be in jeopardy of running out of copies of your report, but by giving your customers this impression (not by lying but by implying) the product suddenly becomes more attractive.
To bring home the whole concept of a fire sale even more, think about it like a dating relationship. You often daydream about the one that got away, right? You don't have to admit it, but everyone does this at some point! Andy why is this? Because you think about the "what if" factor. So, what better way to entice customers to make a purchase than to make them feel like they might miss out if they don't act fast.
Remember, a fire sale is a great marketing tactic but it is only beneficial when it actually produces a profit for your business. You must apply your business sense and put your best foot forward in order to make your fire sale a success.
Tips for Making Your First Sale
I ask you, who does not want to make money? If you're one of those considering the possibility of fire selling online, do not worry, its not that complicated. So where does your first Internet sale come from? First of all you are going to need a decent reliable computer and importantly a reliable Internet connection, this is important and of course you need something to fire sell.
If you already have a reliable computer and a good connection, then the next question is: "What should I sell and offer?" There are various online deals destinations where you can list your thing available to be purchased. Some charge a fee for registration, while some charge only if you sell your item. Ensure you carry out thorough research on the site you decide to list with. You need to know their policy on charging and also their terms and conditions also check the site security to ensure that you are protected against fraud.
So you have chosen your selling site and set up your account so what's next? You need to write a description of your item. Photograph it so the ad looks professional. The description of the item and quality of you photo is very important; you will sell faster if the listing is of good quality but probably won’t sell if it is not. You are new to this and need to start off with a good ad and some positive feedback. Your ad description should read if your item is new or used, and what are its uses or purposes. You will need a very detailed product description. You need to decide what price you are going to sell the item for, as a guide it might be good to use 50% of retail cost and see how the hot deals go. Keep checking the status of your ad to see if there are any questions about the item
It is always a good idea to check how much the item is selling for around the site. Do a bit of research on the website you have chosen and see how much other sellers are asking for it. Buyers want items in new or good condition at a fair price. It's best to be honest about the condition of the item, this will ensure that you do receive good feedback on your first purchase.